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NISSAN INTRODUCES YOU TO THE CUBE
Nissan has released further pricing details on its upcoming 2009 cube, including a unique “reserve your cube” online pre-launch reservation system. Set to retail from $13,990, the cube (don’t capitalize the c!) will be offered in four trim levels, including a North America-exclusive Krōm model at the top of the chart.

The 1.8 base six-speed manual includes power windows and locks, air conditioning, stability control and a trip computer for $13,990.

Another $700 gets you the $14,690 manual-transmission 1.8 S, which adds unique interior and exterior trim, an arm rest, map and visor lighting and cruise control to the equation. Another $1,000 on top of that is the 1.8 S CVT, with Nissan’s Xtronic continuously variable transmission - it’s standard on the SL and Krōm, too.

The SL, starting at $16,790, includes 16 inch alloy wheels, automatic climate control and an upgraded audio system.

The Krōm adds unique interior and exterior trim, a leather-wrapped steering wheel, Bluetooth, a roof spoiler and interior accent lighting with its $19,370 base price.

Nissan is touting the cube’s personalization options, which include more than 40 accessories - from a “shag” dash topper to an 20-color illumination kit to the interior to the obligatory optional alloy wheels and body kits.

The unique “reserve your cube” program, which launches today on Nissan’s USA website, allows shoppers to price out cubes and then reserve a cube sitting on a dealer’s lot without even having to visit the retail outlet.

As the model naming implies, every cube variant is powered by the same 1.8-liter motor. The DOHC inline 4-cylinder delivers 122-horsepower with a projected fuel economy of 30 mpg on the highway.

The Krōm variant was developed by Nissan North America’s new Specialty Vehicles Group, which also developed the sporty Nissan Nismo 350Z.

Nissan actually beat Scion to the square car punch with its JDM (Japanese Domestic Market) cube, but Toyota’s youth brand was the first to market such a car in the U.S. However, Scion’s dominance of the segment will soon come to an end as Nissan has unveiled its next-generation cube, which is destined for U.S. sales. Nissan previewed the next-generation cube in concept car guise, as the Denki Cube, at the New York Auto Show earlier this year.

Compared to the current cube, the 2009 model will lose some of its sharp edges, but will retain its overall boxy look (Nissan calls the new cube a “Bulldog in sunglasses”). The vehicle will keep its asymmetrical D-pillar, which provides increased visibility to the driver. Nissan has reportedly re-tooled its plants to build two versions of this design for right- and left-hand-drive markets.

It is believed Nissan is developing a hybrid version, with an all-electric model possible for the 2012 model year. “Denki” — as a recent cube concept was called — is Japanese for “electric,” which certainly confirms Nissan’s electric car ambitions.

Read below to see what the press is saying about the "cube" ....
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